{"id":44526,"date":"2020-11-04T13:20:05","date_gmt":"2020-11-04T13:20:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/mode\/about-you-rides-second-hand-wave\/"},"modified":"2020-11-04T13:20:05","modified_gmt":"2020-11-04T13:20:05","slug":"about-you-rides-second-hand-wave","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/about-you-rides-second-hand-wave\/","title":{"rendered":"About You surft mee op tweedehandsgolf"},"content":{"rendered":"<p>Onlineplatform <strong>About You<\/strong> experimenteert met de verkoop van tweedehandskleding: de Zalando-concurrent biedt in de Duitse webshop zo\u2019n 30.000 tweedehandsreferenties aan.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Vooral luxemerken\u00a0<\/h2>\n<p>In alle stilte is About You gestart met de verkoop van tweedehands, <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/ook-zalando-stort-zich-op-tweedehands\" target=\"_blank\" rel=\"noopener\">in navolging van rivaal<\/a> Zalando en zelfs fast-fashionspelers zoals H&amp;M Group. Op de Duitse website is vanaf nu, wat verstopt tussen de andere kledingcategorie\u00ebn, de rubriek \u2018Second Love\u2019 te vinden.\u00a0<\/p>\n<p>\nIn eerste instantie zijn op de site <a href=\"https:\/\/www.textilwirtschaft.de\/business\/news\/geschaeft-mit-gebrauchter-mode-auch-about-you-macht-jetzt-in-secondhand-227951?crefresh=1\" target=\"_blank\" rel=\"noopener\">zo\u2019n dertigduizend artikelen terug te vinden<\/a>, vooral van luxemerken zoals <strong>Valentino<\/strong>, <strong>Balenciaga <\/strong>en <strong>Prada<\/strong>. Het modeplatform zou daarvoor de samenwerking zijn aangegaan met de gespecialiseerde Duitse speler <strong>Vite EnVogue<\/strong>, weet TextilWirtschaft. Voorlopig zijn de items daarom ook nog niet buiten de Duitse thuismarkt te koop.<\/p>\n<p>\nTweedehands is een heuse trend in het modelandschap: tegen 2025 zal de markt van \u2018pre-loved\u2019 kleding naar verwachting die van fast-fashion hebben ingehaald. In Europa schat e-commercevakvereniging CBCommerce dat tweedehands zelfs <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/europese-e-commerce-gedomineerd-door-marktplaatsen\" target=\"_blank\" rel=\"noopener\">anderhalf keer zo groot wordt<\/a>, terwijl Amerikaanse marktleider The RealReal uitgaat van <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/mode\/gucci-gaat-tweedehands-verkopen-op-realreal\" target=\"_blank\" rel=\"noopener\">een groei tot 64 miljard dollar wereldwijd<\/a>. Steeds meer merken en retailers stappen ook mee in het verhaal om zo hun ecologische voetafdruk te verlagen \u2013 een belofte die veel bedrijven inmiddels hebben gedaan.<br \/>\n\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Onlineplatform About You experimenteert met de verkoop van tweedehandskleding: de Zalando-concurrent biedt in de Duitse webshop zo\u2019n 30.000 tweedehandsreferenties aan. \u00a0 Vooral luxemerken\u00a0 In alle stilte is About You gestart met de verkoop van tweedehands, in navolging van rivaal Zalando en zelfs fast-fashionspelers zoals H&amp;M Group. Op de Duitse website is vanaf nu, wat verstopt [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":44524,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[14],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-44526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mode"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>About You surft mee op tweedehandsgolf - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Onlineplatform About You experimenteert met de verkoop van tweedehandskleding: de Zalando-concurrent biedt in de Duitse webshop zo\u2019n 30.000 tweedehandsreferenties aan.\" \/>\n<meta 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