{"id":48499,"date":"2021-05-05T15:26:43","date_gmt":"2021-05-05T15:26:43","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/ahold-delhaize-teaches-cooking-and-job-hunting-through-new-platform\/"},"modified":"2021-05-05T15:26:43","modified_gmt":"2021-05-05T15:26:43","slug":"ahold-delhaize-teaches-cooking-and-job-hunting-through-new-platform","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/ahold-delhaize-teaches-cooking-and-job-hunting-through-new-platform\/","title":{"rendered":"Ahold Delhaize leert koken en solliciteren met nieuw platform"},"content":{"rendered":"<p><strong>Ahold Delhaize<\/strong> lanceert een nieuwe app, die niks met retail te maken heeft: On Track wil samen met partners zoals <strong>Randstad<\/strong>, <strong>Unilever <\/strong>en <strong>Just Eat Takeaway<\/strong> een digitaal leerplatform worden, waar alles van vacatures tot kooklessen te vinden zijn.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Ted-talks van de supermarkt<\/h2>\n<p>Ahold Delhaize lanceert in Nederland samen met nog een hele resem partners \u2013 van Just Eat Takeaway tot Unilever \u2013 de educatieve app On Track, een digitaal platform met korte video\u2019s. De \u201cminimasterclasses\u201d, zoals Wouter Kolk, CEO van Ahold Delhaize Europa, ze noemt, worden gegeven door professionals in hun vakgebied \u2013 waaronder ook Bekende Nederlanders uit de kunst-, film- en muziekwereld.<\/p>\n<p>\nDe bedoeling is dat gebruikers zo nieuwe inzichten en vaardigheden ontwikkelen die ze kunnen toepassen in hun carri\u00e8re en priv\u00e9leven. \u201cOn Track maakt leren net <a href=\"https:\/\/www.aholddelhaize.com\/en\/news\/ahold-delhaize-and-many-partners-start-on-track-an-innovative-learning-platform\/\" target=\"_blank\" rel=\"noopener\">zo makkelijk als het checken van je Instagram<\/a> of het laatste nieuws\u201d, luidt het devies. In september wordt de app in Nederland gelanceerd. Later is het ook de bedoeling om elders in Europa van start te gaan. Ahold Delhaize belooft alvast dat de app gratis, niet-commercieel en vrij van advertenties blijft.<\/p>\n<p>\u00a0<\/p>\n<h2>Ontstaan uit coronacrisis<\/h2>\n<p>Waarom? Europees topman Wouter Kolk heeft het tegenover AD zelf over teruggeven aan de maatschappij, en dan vooral aan de mensen die door de coronacrisis hun baan verloren of moeilijk aan nieuw werk geraken. Het idee: mensen op een moderne manier leren leren of \u201condersteunen bij <a href=\"https:\/\/www.ad.nl\/economie\/ahold-delhaize-lanceert-app-als-goedmakertje-voor-megawinst-in-crisistijd~afe29f25\/\" target=\"_blank\" rel=\"noopener\">de opstap naar ander werk<\/a> of omscholing\u201d.<\/p>\n<p>\u00a0<br \/>\nAl zijn er inmiddels wel de nodige zijsprongen genomen: uit onderzoek onder duizend personen zijn twaalf onderwerpen overgehouden, die behalve \u2018digital skills\u2019 en business ook koken en tuinieren omvatten. Er worden ook vacatures op het platform geplaatst. Of de app een tool in de \u2018war for talent\u2019 onder grote bedrijven wordt, of toch vooral een \u2018branded content\u2019-platform voor marketingdoeleinden, valt dus nog af te wachten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ahold Delhaize lanceert een nieuwe app, die niks met retail te maken heeft: On Track wil samen met partners zoals Randstad, Unilever en Just Eat Takeaway een digitaal leerplatform worden, waar alles van vacatures tot kooklessen te vinden zijn. \u00a0 Ted-talks van de supermarkt Ahold Delhaize lanceert in Nederland samen met nog een hele resem [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":48497,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-48499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ahold Delhaize leert koken en solliciteren met nieuw platform - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ahold Delhaize lanceert een nieuwe app: On Track wil samen met partners zoals Randstad, Unilever en Just Eat Takeaway een digitaal leerplatform worden.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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