{"id":50858,"date":"2021-09-02T09:49:49","date_gmt":"2021-09-02T09:49:49","guid":{"rendered":"https:\/\/www.retaildetail.be\/food\/express-delivery-service-cajoo-has-eyes-belgium\/"},"modified":"2021-09-02T09:49:49","modified_gmt":"2021-09-02T09:49:49","slug":"express-delivery-service-cajoo-has-eyes-belgium","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/express-delivery-service-cajoo-has-eyes-belgium\/","title":{"rendered":"Flitsbezorger Cajoo lonkt naar Belgi\u00eb"},"content":{"rendered":"<p>De Franse flitskoerierdienst <strong>Cajoo<\/strong>, waarvan <strong>Carrefour<\/strong> sinds kort minderheidsaandeelhouder is, wil vanaf volgend jaar uitbreiden naar andere Europese landen. Een van de opties is Belgi\u00eb.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Bedreiging<\/h2>\n<p>Flitsbezorgers schieten de laatste tijd als paddenstoelen uit de grond, denk maar aan Gorillas, Getir of Flink. Zeven maanden geleden ging in Parijs Cajoo van start, en onlangs harkte de start-up al liefst 40\u00a0miljoen dollar (34\u00a0miljoen euro) bij elkaar bij een groep investeerders, waaronder supermarktgigant Carrefour. Dat de Franse retailer aan boord komt, is niet eens zo verwonderlijk: op termijn kunnen de flitskoeriers een echte bedreiging vormen voor de traditionele supermarkten.<\/p>\n<p>\u00a0<\/p>\n<p>&#8220;Onze ambitie nu is om <a href=\"https:\/\/sifted.eu\/articles\/cajoo-carrefour-fundraise\/\" target=\"_blank\" rel=\"noopener\">onze positie in Frankrijk te consolideren<\/a>&#8220;, zegt medeoprichter Henri Capoul aan Sifted. Cajoo heeft momenteel dan meer dan 100.000\u00a0gebruikers in tien Franse steden en opereert vanuit twintig \u2018dark stores\u2019.<\/p>\n<p>\u00a0<\/p>\n<h2>Voordeel<\/h2>\n<p>De investering van Carrefour is niet louter financieel: Cajoo zal ook mee kunnen profiteren van de aankooporganisatie van de retailer. &#8220;We zullen een deel van ons assortiment bij Carrefour inkopen, en sommige producten nog steeds rechtstreeks van grote en kleine merken blijven betrekken&#8221;. Daarnaast gaan ze ook op logistiek vlak samenwerken. Daardoor denkt Capoul dat zijn bedrijf wellicht veel minder cash verbranden dan de concurrentie.<\/p>\n<p>\u00a0<\/p>\n<p>Naast enkele exclusieve merkpartnerschappen met onder meer bierbrouwer LBF en ciderfabrikant Maison Sassy ontwikkelt de Franse start-up ook eigen merkproducten. Er is bijvoorbeeld al een Cajoo-pils. Die producten zorgen niet alleen voor differentiatie met andere diensten, maar zijn ook een goede manier om de marges te verhogen en sneller winstgevend te worden.<\/p>\n<p>\u00a0<\/p>\n<h2>Belgi\u00eb?<\/h2>\n<p>Vanaf volgend jaar wil Cajoo ook in andere Europese landen van start gaan. &#8220;We kijken naar Belgi\u00eb, Spanje, Itali\u00eb en Oost-Europa\u201d, zegt Capoul. Hij ziet evenwel weinig synergi\u00ebn tussen verschillende landen. \u201cVoor elk nieuw land moet je het distributienetwerk, de marketing en dergelijke opnieuw opbouwen. Het is belangrijk om per land sterk te staan.\u201d<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De Franse flitskoerierdienst Cajoo, waarvan Carrefour sinds kort minderheidsaandeelhouder is, wil vanaf volgend jaar uitbreiden naar andere Europese landen. Een van de opties is Belgi\u00eb. \u00a0 Bedreiging Flitsbezorgers schieten de laatste tijd als paddenstoelen uit de grond, denk maar aan Gorillas, Getir of Flink. Zeven maanden geleden ging in Parijs Cajoo van start, en onlangs [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":50856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-50858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Flitsbezorger Cajoo lonkt naar Belgi\u00eb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De Franse flitskoerierdienst Cajoo wil (met Carrefour-geld) vanaf volgend jaar uitbreiden naar andere Europese landen. 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