{"id":50870,"date":"2021-09-02T13:37:52","date_gmt":"2021-09-02T13:37:52","guid":{"rendered":"https:\/\/www.retaildetail.be\/wonen\/beter-bed-introduceert-slaapabonnement\/"},"modified":"2021-09-02T13:37:52","modified_gmt":"2021-09-02T13:37:52","slug":"beter-bed-introduceert-slaapabonnement","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/beter-bed-introduceert-slaapabonnement\/","title":{"rendered":"Beter Bed introduceert slaapabonnement"},"content":{"rendered":"<p><strong>Beter Bed<\/strong> heeft een &#8216;slaapabonnement&#8217; gelanceerd onder de naam <strong>Leazzzy<\/strong>. De slaapexpert wil zich richten op de ontwikkeling van &#8216;Sleep-as-a-Service&#8217; en klanten langdurig aan zich binden.<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>Nieuw klantensegment<\/h2>\n<p>Leazzzy geeft consumenten de mogelijkheid om een boxspring van hoge kwaliteit te huren. Beter Bed is ervan overtuigd dat het op die manier het klantenbestand nog verder kan uitbreiden. Bij het innovatieve concept hoort ook een nieuwe website (leazzzy.nl), waar klanten terecht kunnen voor bijkomende informatie over de formule en bovendien meteen een boxspringlease kunnen aanvragen. Ook in de fysieke winkels van de retailer zullen klanten attent gemaakt worden op de nieuwe service.<\/p>\n<p>\u00a0<\/p>\n<p>\u201cLeazzzy is een abonnementsmodel dat langdurige, dynamische klantrelaties opbouwt\u201d, zegt CEO John Kruijssen. \u201cHierdoor kunnen we aanvullende diensten leveren om de slaapkwaliteit tijdens de abonnementsperiode te verbeteren.\u201d<\/p>\n<p>\u00a0<\/p>\n<p>Het is nog onduidelijk of de dienst ook naar Belgi\u00eb komt. Navraag bij de retailer leverde nog geen reactie op.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beter Bed heeft een &#8216;slaapabonnement&#8217; gelanceerd onder de naam Leazzzy. De slaapexpert wil zich richten op de ontwikkeling van &#8216;Sleep-as-a-Service&#8217; en klanten langdurig aan zich binden. \u00a0 Nieuw klantensegment Leazzzy geeft consumenten de mogelijkheid om een boxspring van hoge kwaliteit te huren. Beter Bed is ervan overtuigd dat het op die manier het klantenbestand nog [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":50868,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-50870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wonen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beter Bed introduceert slaapabonnement - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Beter Bed heeft een &#039;slaapabonnement&#039; gelanceerd onder de naam Leazzzy. 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