{"id":51460,"date":"2021-10-04T09:20:47","date_gmt":"2021-10-04T09:20:47","guid":{"rendered":"https:\/\/www.retaildetail.be\/elektro\/lab9-ouvre-son-troisieme-magasin-de-lannee\/"},"modified":"2021-10-04T09:20:47","modified_gmt":"2021-10-04T09:20:47","slug":"lab9-ouvre-son-troisieme-magasin-de-lannee","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/lab9-ouvre-son-troisieme-magasin-de-lannee\/","title":{"rendered":"Lab9 opent derde winkel van het jaar"},"content":{"rendered":"<p><strong>Lab9<\/strong>, een Belgische\u00a0<strong>Apple<\/strong> Premium Reseller, opent een nieuwe winkel in Deurne. Het is al de derde nieuwe winkel dit jaar voor de keten, maar wel haar eerste \u2018destination store\u2019. De teller staat nu op tien.\u00a0<\/p>\n<p><!--break--><\/p>\n<p>\u00a0<\/p>\n<h2>2,5 miljoen euro omzet<\/h2>\n<p>Lab9 heeft de deuren van haar tiende winkel geopend in Deurne. Het is <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektronica\/lab9-opent-tweede-winkel-walloni%C3%AB\" target=\"_blank\" rel=\"noopener\">al de derde winkel<\/a> die de Apple Premium Reseller opent in 2021, maar toch is het ook een beetje een primeur. Voor het eerst opent de Apple-verkoper een \u2018destination store\u2019, waar klanten specifiek naartoe gaan eerder dan er voorbij te komen. De eerdere winkels zijn allemaal gelegen op binnenstadlocaties.<\/p>\n<p>\nIn de nieuwe winkel is 200.000 euro ge\u00efnvesteerd en de retailer verwacht er nog dit jaar zo\u2019n 2,5 miljoen euro omzet te halen. De vestiging behelst zowel B2C- als B2B-activiteiten op een oppervlakte van 390 vierkante meter. Klanten vinden er dienstverlening voor en na verkoop, een hersteldienst en een opleidingslokaal. Sinds de opening zijn twee vaste medewerkers werkzaam in de winkel, naast het B2B-team van negen personen op dezelfde locatie.<\/p>\n<p>\u00a0<\/p>\n<h2>Hybride aanpak werkt beste<\/h2>\n<p>CEO Geert Coolman: \u201cHet is de eerste Lab9 Store in de provincie Antwerpen. Met deze winkel mikken we op zelfstandigen en bedrijven in de buurt, maar ook op consumenten. Onze klanten kunnen er terecht voor dezelfde beleving als in onze andere winkels, ze kunnen er ook specifieke opleidingen volgen en online bestelde toestellen ophalen.\u201d Lab9 geeft naast B2B-opleidingen in Adobe en Apple-producten, vooral gericht naar de grafische sector, ook gratis introductielessen voor alle Apple-gebruikers.<\/p>\n<p>\n\u201cHoewel de verkoop van via onze webshop blijft stijgen, geloven we nog steeds dat een hybride aanpak het beste werkt. Een fysieke winkel waarin de beleving van de klant en een optimale dienstverlening centraal staat, is onmisbaar binnen onze strategie\u201d, meent Coolman. Lab9 Stores werd opgericht in 2007 en boekte in 2020 een omzet van 32,4 miljoen euro met een vijftigtal medewerkers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lab9, een Belgische\u00a0Apple Premium Reseller, opent een nieuwe winkel in Deurne. Het is al de derde nieuwe winkel dit jaar voor de keten, maar wel haar eerste \u2018destination store\u2019. De teller staat nu op tien.\u00a0 \u00a0 2,5 miljoen euro omzet Lab9 heeft de deuren van haar tiende winkel geopend in Deurne. Het is al de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":51458,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-51460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lab9 opent derde winkel van het jaar - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Lab9, een Belgische\u00a0Apple-verdeler, opent een nieuwe winkel in Deurne. 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