{"id":57283,"date":"2022-05-24T08:20:00","date_gmt":"2022-05-24T06:20:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=57283"},"modified":"2022-05-24T14:25:54","modified_gmt":"2022-05-24T12:25:54","slug":"pieter-pot-van-start-met-wijn-en-bier-in-herbruikbare-flessen","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/pieter-pot-van-start-met-wijn-en-bier-in-herbruikbare-flessen\/","title":{"rendered":"Pieter Pot van start met wijn en bier in herbruikbare flessen"},"content":{"rendered":"\n<p>De verpakkingsvrije websupermarkt <strong>Pieter Pot<\/strong> start met de verkoop van biologische wijn en bier in circulaire flessen met statiegeld. Glas recycleren veroorzaakt een hoge CO2-uitstoot, hervullen is beter, zegt de retailer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2 euro statiegeld<\/h2>\n\n\n\n<p>Van alle verpakkingsmaterialen heeft glas \u00e9\u00e9n van de grootste ecologische voetafdrukken, zegt CEO Jouri Schoemaker van Pieter Pot: \u201cGlas wordt vaak gepositioneerd als duurzame keuze, terwijl het enorm veel energie kost om glas te recyclen, wat resulteert in een hoge CO2-uitstoot.\u201d Daarom lanceert de verpakkingsvrije online supermarkt een circulaire wijnfles, die gemiddeld zes keer wordt hervuld. Uit een Life Cycle Assessment (LCA) blijkt dat het herbruikbare systeem 36% minder CO2 uitstoot dan het wegwerpsysteem. Het statiegeld bedraagt twee euro, net als voor de klassieke potten.<\/p>\n\n\n\n<p>Tegelijk start de duurzame supermarkt met een statiegeldsysteem voor speciaalbier, aan het gangbare tarief van tien cent per flesje. Dat is uiteraard niet nieuw, maar de impact is groot, zegt het bedrijf: bierflesjes kunnen gemiddeld wel 25 keer hergebruikt worden.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Belgi\u00eb volgt<\/h2>\n\n\n\n<p>Pieter Pot lanceert het project als pilot in zijn Nederlandse webshop en spreekt zelfs van een primeur: wijn in herbruikbare flessen bestond namelijk nog niet in Nederland. In Belgi\u00eb is dat systeem w\u00e9l al langer gangbaar: onder andere <strong>Colruyt<\/strong> en <strong>Delhaize<\/strong> passen het toe voor wijnen die ze zelf bottelen. In de Belgische webshop van Pieter Pot waren de alcoholische dranken vanochtend nog niet beschikbaar, maar dat zou snel veranderen: het assortiment is immers identiek voor beide landen, bevestigt een woordvoerder aan RetailDetail. <\/p>\n\n\n\n<p>Over de verdere plannen van de verpakkingsvrije webwinkel, <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/pieter-pot-expands-belgium-now-germany-2022\/\">die in oktober vorig jaar in Vlaanderen en Brussel van start ging<\/a>, kan je meer vernemen op het RetailDetail Food Congress, dat op 9 juni plaatsvindt in Antwerpen. Puck Schaaphok, die de Belgische activiteiten aanstuurt, zal er presenteren. Ook sprekers van Delhaize, Deloitte, Coca-Cola, Nestl\u00e9, Kriket, VLAM, Gorillas en Mosa Meat betreden dan het podium. Het wordt een niet te missen event voor foodprofessionals! Tickets bestellen kan via de knop hieronder.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.retaildetail.be\/nl\/retail-events\/future-of-food-congress\/\">Ja, ik bestel tickets voor het RetailDetail Food Congress<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>De verpakkingsvrije websupermarkt Pieter Pot start met de verkoop van biologische wijn en bier in circulaire flessen met statiegeld. Glas recycleren veroorzaakt een hoge CO2-uitstoot, hervullen is beter, zegt de retailer. <\/p>\n","protected":false},"author":3,"featured_media":57285,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[499],"topic":[273,198],"region":[324],"class_list":["post-57283","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-pieter-pot","topic-duurzaamheid","topic-e-commerce","region-benelux"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pieter Pot van start met wijn en bier in herbruikbare flessen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De verpakkingsvrije websupermarkt Pieter 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