{"id":62280,"date":"2022-09-07T16:44:23","date_gmt":"2022-09-07T14:44:23","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=62280"},"modified":"2022-09-08T08:24:58","modified_gmt":"2022-09-08T06:24:58","slug":"ben-jerrys-probeert-israelische-verkoop-nogmaals-te-stoppen","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/ben-jerrys-probeert-israelische-verkoop-nogmaals-te-stoppen\/","title":{"rendered":"Ben & Jerry\u2019s probeert Isra\u00eblische verkoop nogmaals te stoppen"},"content":{"rendered":"\n

Ben & Jerry\u2019s<\/strong> blijft zijn sociale missie met hand en tand verdedigen. Het ijsjesmerk dient een herziene klacht in tegen moederbedrijf Unilever<\/strong>, om de verkoop van de ijsjes in bezette Palestijnse gebieden alsnog tegen te houden.<\/p>\n\n\n\n

Isra\u00eblisch-Palestijns conflict<\/h2>\n\n\n\n

Ben & Jerry\u2019s onderneemt nog een poging om de verkoop van zijn ijs in de Palestijnse gebieden die Isra\u00ebl illegaal bezet, zoals de Westelijke Jordaanoever, tegen te houden. Het ijsmerk kreeg nochtans pas ongelijk van de rechter, maar dient nu een herziene klacht in<\/a> bij de federale rechtbank in New York. Het merk werkt in de komende weken de klacht verder uit, bericht Bloomberg.<\/p>\n\n\n\n

De klacht is in ieder geval gericht tegen moederbedrijf Unilever, omdat de moedermaatschappij uit onvrede met Ben & Jerry\u2019s de merk- en distributierechten aan de lokale Isra\u00eblische licentiehouder Avi Zinger heeft verkocht. Zo kan Unilever het dochtermerk passeren en het ijs toch overal verkopen.<\/p>\n\n\n\n

Principes in gevaar<\/h2>\n\n\n\n

Ben & Jerry\u2019s kondigde vorig jaar namelijk op eigen houtje aan de verkoop in de bezette gebieden stop te zetten, uit bezorgdheid over de mensenrechten. Dat leverde Unilever een storm aan protest op<\/a>, van joodse investeerders die zich terugtrokken tot de Isra\u00eblische regering. Die zette volgens Bloomberg zelfs een speciale taskforce op om het bedrijf onder druk te zetten.<\/p>\n\n\n\n

Hoewel de rechtbank twee weken geleden oordeelde dat Ben & Jerry\u2019s onvoldoende kon aantonen dat het onherroepelijke schade lijdt<\/a> door de verkoop, draagt de ijsfabrikant nu aan dat Unilever de juridische overeenkomst schendt die werd gesloten bij de overname van het merk in 2000. \u201cWe zullen niet toestaan dat onze principes in gevaar worden gebracht voor de winst van ons moederbedrijf\u201d, stelt een woordvoerder. De onafhankelijke raad van bestuur van Ben & Jerry\u2019s vindt dat het zijn sociale missie, die “meer dan veertig jaar in de maak is\u201d, moet blijven verdedigen.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ben & Jerry\u2019s blijft zijn sociale missie met hand en tand verdedigen. Het ijsjesmerk dient een herziene klacht in tegen moederbedrijf Unilever, om de verkoop van de ijsjes in bezette Palestijnse gebieden alsnog tegen te houden.<\/p>\n","protected":false},"author":5,"featured_media":50170,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[755,260],"topic":[754],"region":[387,207],"class_list":["post-62280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-ben-jerrys","company-unilever","topic-rechtszaak","region-azie","region-verenigde-staten"],"acf":[],"yoast_head":"\nBen & Jerry\u2019s probeert Isra\u00eblische verkoop nogmaals te stoppen - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Ben & Jerry\u2019s blijft zijn sociale missie met hand en tand verdedigen. 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