{"id":635,"date":"2011-06-09T10:46:20","date_gmt":"2011-06-09T10:46:20","guid":{"rendered":"https:\/\/www.retaildetail.be\/wonen\/lifestylewinkel-rooms-pakt-uit-met-feestkoffers\/"},"modified":"2011-06-09T10:46:20","modified_gmt":"2011-06-09T10:46:20","slug":"lifestylewinkel-rooms-pakt-uit-met-feestkoffers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/lifestylewinkel-rooms-pakt-uit-met-feestkoffers\/","title":{"rendered":"Lifestylewinkel Rooms pakt uit met feestkoffers"},"content":{"rendered":"<p>\u00a0<\/p>\n<h2>\n<br class=\"Apple-interchange-newline\" \/><br \/>\nVoka koppelaar<\/h2>\n<p>Zaakvoerders Carine Poelman (Rooms) en Nicole Schellekens (PimPamPARTY) leerden elkaar kennen dankzij het netwerk van de Antwerps-Wase Kamer van Koophandel, en het klikte meteen. PimPamPARTY is een jong bedrijf dat themakoffers verhuurt. Om iedereen te laten kennismaken met het concept wilde de oprichters de speelkoffers fysiek kunnen tonen aan potenti\u00eble klanten. Daarom besloten ze op zoek te gaan naar fysieke verdeel- en promopunten.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" title=\"\" alt=\"\" align=\"right\" width=\"200\" height=\"133\" src=\"\/sites\/default\/files\/spacer.png\" style=\"margin-top: 10px;margin-bottom: 10px;margin-left: 10px\" \/>Bij Rooms zagen ze onmiddellijk mogelijkheden. \u201cOnze klanten zijn meerwaardezoekers\u201d, aldus Carine Poelman, zaakvoerder Rooms. \u201cWe beseffen dat we continu moeten nadenken over manieren om in the picture te (blijven) staan. De PimPam koffers passen perfect in ons productaanbod en we geloven sterk in de win-win voor beide partijen. Een afhaalpunt binnen de winkelmuren kan immers zeer aantrekkelijk zijn en extra traffic genereren.\u201d<\/p>\n<h2>Innovatie door samenwerking<\/h2>\n<p>Door de opkomst van online retail zijn winkels genoodzaakt nieuwe manieren te zoeken om te blijven opvallen. Maar ook omgekeerd moeten webwinkels visibiliteit zien te verkrijgen. In die zin hebben Rooms en PimPamPARTY elkaar echt gevonden; de \u00e9\u00e9n is een fysieke retailer en de ander een dienstverstrekker die tot nu toe vooral online actief was.<\/p>\n<p>\nInnovatie is in een dergelijke omgeving de grootste sleutel tot succes. \u201cEn innovatie betekent ook innovatieve samenwerkingsverbanden aangaan,\u201d besluit Kim Mampaey, co\u00f6rdinator van het project \u2018Innovatieve retail\u2019 van Voka Antwerpen-Waasland.<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 Voka koppelaar Zaakvoerders Carine Poelman (Rooms) en Nicole Schellekens (PimPamPARTY) leerden elkaar kennen dankzij het netwerk van de Antwerps-Wase Kamer van Koophandel, en het klikte meteen. PimPamPARTY is een jong bedrijf dat themakoffers verhuurt. Om iedereen te laten kennismaken met het concept wilde de oprichters de speelkoffers fysiek kunnen tonen aan potenti\u00eble klanten. Daarom [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-635","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wonen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lifestylewinkel Rooms pakt uit met feestkoffers - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/wonen\/lifestylewinkel-rooms-pakt-uit-met-feestkoffers\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lifestylewinkel Rooms pakt uit met feestkoffers - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u00a0 Voka koppelaar Zaakvoerders Carine Poelman (Rooms) en Nicole Schellekens (PimPamPARTY) leerden elkaar kennen dankzij het netwerk van de Antwerps-Wase Kamer van Koophandel, en het klikte meteen. 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