{"id":65234,"date":"2022-10-20T14:15:56","date_gmt":"2022-10-20T12:15:56","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=65234"},"modified":"2022-10-25T10:28:04","modified_gmt":"2022-10-25T08:28:04","slug":"xandres-sluit-de-deuren-op-black-friday","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/mode\/xandres-sluit-de-deuren-op-black-friday\/","title":{"rendered":"Xandres sluit de deuren op Black Friday"},"content":{"rendered":"\n

Xandres<\/strong> doet niet mee met Black Friday. Het Belgische modemerk sluit op 25 november zelfs uitzonderlijk de webshop en alle winkels. De dag staat integendeel in het teken van het herstellen van kleding.<\/p>\n\n\n\n

Kleren herstellen, niet kopen<\/h2>\n\n\n\n

Vorig jaar deed Xandres al niet mee met Black Friday<\/a>, maar nu gaat het Belgische modemerk nog een stap verder. Dit keer blijven alle winkels \u2013 inclusief de webshop \u2013 simpelweg gesloten: zo wil het kledinglabel de aandacht vestigen op de overconsumptie en de vervuiling in de modesector. Daags tevoren, op 24 november, komt kersvers duurzaamheidsmanager Jasmien Wynants de eigenzinnige, duurzame strategie van het merk uit de doeken doen op de RetailDetail Night<\/a>.<\/p>\n\n\n\n

In aanloop naar de zwarte vrijdag kunnen klanten wel opnieuw kleren binnenbrengen voor gratis herstelling. Om een meer circulaire aanpak van mode te stimuleren, roept Xandres haar klanten op om van 4 tot 23 november hun licht beschadigde Xandres-stuks binnen te brengen in een van de boetieks. Die worden dan gratis hersteld in het eigen atelier in Destelbergen.<\/p>\n\n\n\n

Bij vervuilendste sectoren<\/h2>\n\n\n\n

\u201cOmdat de mode-industrie bovenaan het lijstje \u2018meest vervuilende sectoren ter wereld\u2019 prijkt, spoort Xandres al langer aan om bewuster te worden over ons consumptiegedrag\u201d, verklaart het label zelf. Onder het motto \u2018buy better, keep forever\u2019 heeft het modehuis ook een permanent Repair & Care-programma voor het herstellen van kleding.<\/p>\n\n\n\n

Op 25 november gaan alle medewerkers ook zelf in de slag in het atelier in Destelbergen, samen met vrijwilligers uit de buurt. Familieleden en zelfs ouderen van het lokale woonzorgcentrum zijn welkom om te komen helpen, terwijl partners workshops geven over het onderhoud van kleding. Xandres roept met de actie ook andere merken op om hetzelfde te doen.<\/p>\n\n\n\n

\n
Klik hier voor info en tickets voor de RetailDetail Night<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Xandres doet niet mee met Black Friday. Het Belgische modemerk sluit op 25 november zelfs uitzonderlijk de webshop en alle winkels. 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