{"id":6778,"date":"2014-09-10T05:46:55","date_gmt":"2014-09-10T05:46:55","guid":{"rendered":"https:\/\/www.retaildetail.be\/in-bleed\/coca-cola-geeft-kortingen-aan-klanten-de-buurt\/"},"modified":"2014-09-10T05:46:55","modified_gmt":"2014-09-10T05:46:55","slug":"coca-cola-geeft-kortingen-aan-klanten-de-buurt","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/in-bleed\/coca-cola-geeft-kortingen-aan-klanten-de-buurt\/","title":{"rendered":"Coca-Cola geeft kortingen aan klanten in de buurt"},"content":{"rendered":"<h2>Proefproject<\/h2>\n<p>Beacons sturen via Bluetooth boodschappen door naar smartphones die in de buurt zijn. Coca-Cola heeft dat systeem nu gebruikt om consumenten een directe korting te geven op hun aankoop in tien filialen van Delhaize. Het concept werd deze zomer uitgetest en er wordt nu bekeken of het later op grotere schaal kan gebruikt worden.<\/p>\n<p>\u00a0<\/p>\n<p>Klanten kunnen de gekregen kortingen bij het afrekenen onmiddellijk gebruiken. Het verschil wordt dan later terugbetaald op de bankrekening van de gebruiker. Coca-Cola en Delhaize maakten gebruik van de app van myShopi om de kortingen door te sturen. Klanten moesten dus de app op hun telefoon hebben om de meldingen te kunnen ontvangen.<\/p>\n<p><a style=\"height: 20px;width: 40px;cursor: pointer\" href=\"http:\/\/nl.pinterest.com\/pin\/create\/extension\/\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proefproject Beacons sturen via Bluetooth boodschappen door naar smartphones die in de buurt zijn. Coca-Cola heeft dat systeem nu gebruikt om consumenten een directe korting te geven op hun aankoop in tien filialen van Delhaize. Het concept werd deze zomer uitgetest en er wordt nu bekeken of het later op grotere schaal kan gebruikt worden. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[35],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-6778","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-bleed"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coca-Cola geeft kortingen aan klanten in de buurt - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/in-bleed\/coca-cola-geeft-kortingen-aan-klanten-de-buurt\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Coca-Cola geeft kortingen aan klanten in de buurt - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Proefproject Beacons sturen via Bluetooth boodschappen door naar smartphones die in de buurt zijn. Coca-Cola heeft dat systeem nu gebruikt om consumenten een directe korting te geven op hun aankoop in tien filialen van Delhaize. Het concept werd deze zomer uitgetest en er wordt nu bekeken of het later op grotere schaal kan gebruikt worden. 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