{"id":70898,"date":"2023-01-23T10:25:12","date_gmt":"2023-01-23T09:25:12","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=70898"},"modified":"2023-01-27T17:50:41","modified_gmt":"2023-01-27T16:50:41","slug":"het-is-dringen-op-supermarkt-slagveld-belgie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/het-is-dringen-op-supermarkt-slagveld-belgie\/","title":{"rendered":"Het is dringen op supermarkt-slagveld Belgi\u00eb"},"content":{"rendered":"\n<p>Vorig jaar kwamen er in Belgi\u00eb netto opnieuw 75&nbsp;supermarkten bij. Ook voor dit jaar staan er zeker zestig nieuwe supermarkten op de planning, al is de concurrentie moordend. Wanneer is het verzadigingspunt \u00e9cht bereikt?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Druk bezette markt<\/h2>\n\n\n\n<p>Het aantal supermarkten in Belgi\u00eb groeide afgelopen jaar van&nbsp;3.481 naar&nbsp;3.556, <a href=\"https:\/\/www.nieuwsblad.be\/cnt\/dmf20230119_92821713\" target=\"_blank\" rel=\"noopener\">een groei met 75&nbsp;vestigingen dus<\/a>, blijkt uit cijfers van Retailsonar die Het Nieuwsblad publiceert. In werkelijkheid openden er zelfs meer nieuwe winkels de deuren, maar er sloten er ook. Daarnaast maken heel wat bestaande vestigingen de overstap naar een ander uithangbord: er gingen immers 86&nbsp;<strong>Carrefour<\/strong>-vestigingen naar <strong>Intermarch\u00e9<\/strong>, en bij de groep <strong>Louis Delhaize<\/strong> verdwijnen de enseignes <strong>Smatch<\/strong> en <strong>Match<\/strong> ten voordele van Louis Delhaize.<\/p>\n\n\n\n<p>In elk geval is de Belgische markt bijzonder druk bezet, met 2,52&nbsp;supermarkten per 10.000&nbsp;inwoners. Ter vergelijking: in Nederland hebben ze maar 1,79&nbsp;supermarkten per 10.000&nbsp;inwoners. Belgi\u00eb is nu eenmaal een slagveld waar grote internationale groepen elkaar bekampen: Carrefour en Intermarch\u00e9 vanuit Frankrijk, <strong>Aldi<\/strong> en <strong>Lidl<\/strong> vanuit Duitsland en <strong>Albert Heijn<\/strong> en <strong>Jumbo<\/strong> vanuit Nederland. Die spelers zoeken elkaar op: in gemeenten als Pelt, Beveren-Waas of Oostende vind je letterlijk \u00e1lle supermarktketens op korte afstand van elkaar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Witte vlekken<\/h2>\n\n\n\n<p>Toch zullen de meeste grote ketens ook dit jaar opnieuw winkels openen. Carrefour wil er twintig winkels bij en ook Colruyt Group mikt op twintig nieuwe winkels, van verschillende formules. Delhaize hield vorig jaar netto twaalf winkels minder over, maar plant dit jaar toch weer veertien nieuwe vestigingen. Albert Heijn, Jumbo en Lidl willen elk tien bijkomende winkels openen. Aldi opent er \u00e9\u00e9n nieuwe, in Grimbergen, en vergroot enkele bestaande winkels.<\/p>\n\n\n\n<p>Of daar nog ruimte voor is? Volgens Pieter-Jan De Smet van RetailSonar zijn er inderdaad nog witte vlekken, al worden ze wel schaarser. De bevolking groeit, en nieuwe kantoorzones hebben nood aan gemakswinkels. Er is ook een sterke groei voor winkels bij tankstations.<\/p>\n\n\n\n<p>Toch zijn er signalen dat het verzadigingspunt nabij is: <strong>Makro<\/strong> ging failliet, <strong>Mestdagh<\/strong> gaf het op, Lidl boekte <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/recordverlies-voor-lidl-in-belgie\/\" target=\"_blank\" rel=\"noopener\">een recordverlies in Belgi\u00eb<\/a>, de marges staat sterk onder druk bij marktleider Colruyt, de expansie <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/jumbo-stelt-belgische-ambities-bij\/\" target=\"_blank\" rel=\"noopener\">verloopt moeizaam<\/a> voor Jumbo. Voorlopig lijkt niemand te willen wijken, maar nu de omzetten terugvallen na corona, de marges blijven krimpen, de rentevoeten stijgen en gemeenten en buurtcomit\u00e9s kritischer worden, zou een vertraging niet onlogisch zijn. Afwachten maar\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vorig jaar kwamen er in Belgi\u00eb netto opnieuw 75 supermarkten bij. Ook voor dit jaar staan er zeker zestig nieuwe supermarkten op de planning, al is de concurrentie moordend. Wanneer is het verzadigingspunt \u00e9cht bereikt? <\/p>\n","protected":false},"author":3,"featured_media":70899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[43],"company":[123,203,87,201,196,217,204],"topic":[197],"region":[90],"class_list":["post-70898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-plus","company-albert-heijn","company-aldi","company-carrefour","company-colruyt","company-delhaize","company-jumbo","company-lidl","topic-expansie","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Het is dringen op supermarkt-slagveld Belgi\u00eb - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Vorig jaar kwamen er in Belgi\u00eb netto opnieuw 75 supermarkten bij. 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