{"id":72978,"date":"2023-02-23T14:17:13","date_gmt":"2023-02-23T13:17:13","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=72978"},"modified":"2023-02-23T14:58:59","modified_gmt":"2023-02-23T13:58:59","slug":"hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/","title":{"rendered":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden"},"content":{"rendered":"\n<p>De nieuwe eigenaars van de verpakkingsvrije onlinesupermarkt <strong>Pieter Pot<\/strong> maken zich sterk dat ze het bedrijf al binnen de drie maanden weer break-even krijgen. Vijf maatregelen moeten daarvoor zorgen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Focus op geleidelijke groei<\/h2>\n\n\n\n<p>Vorige week kwam Pieter Pot in handen van saladeproducent <strong>De Delicatessenfabriek<\/strong>, die alle herbruikbare glazen potten van de verpakkingsvrije webshop wast. Door <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/steun-van-leveranciers-redt-pieter-pot\/\" target=\"_blank\" rel=\"noopener\">een akkoord met de belangrijkste schuldeisers<\/a> kon de nieuwe eigenaar het dreigende faillissement afwenden. Nu staan ze wel voor de uitdaging nu om het verlieslatende bedrijf weer levensvatbaar te maken. Volgens Dominique Rommers, mede-eigenaar van De Delicatessenfabriek, kan het break-evenpunt al binnen de drie maanden een feit zijn. In een gesprek met De Ondernemer somt hij vijf maatregelen op.<\/p>\n\n\n\n<p>Ten eerste wil hij het assortiment van Pieter Pot verbreden met bijkomende \u2018alledaagse producten\u2019 om het gemiddelde aankoopbedrag per bestelling te verhogen. Ook wil hij het aantal bestellingen per klant verhogen, door klanten tot&nbsp;21u de kans te geven bestellingen te plaatsen die de volgende dag bezorgd worden. Vandaag kan dat slechts tot&nbsp;15u. Ten derde gaat de ondernemer de voorraden verkleinen, door nieuwe systemen te implementeren. Ook de overheadkosten moeten naar beneden. Tot slot wil hij focussen op geleidelijke groei: eerst aan de achterkant de zaken op orde zetten, dan actiever nieuwe klanten werven.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Complex proces<\/h2>\n\n\n\n<p>Rommens is weinig concreet over deze geplande ingrepen: welk assortiment er precies bijkomt, of hoe de voorraden en de overheadkosten kunnen dalen, zegt hij niet. De verpakkingsvrije supermarkt <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/pieter-pot-moest-reorganiseren-en-herfocussen-in-2022\/\" target=\"_blank\" rel=\"noopener\">moest vorig jaar al mensen ontslaan<\/a>, dus de vraag is of er nog veel rek zit op het personeelsbestand. Evenmin zegt Rommens iets over de erg hoge operationele kosten die gepaard gaan met het specifieke zakenmodel van Pieter Pot. Voor \u2018gewone\u2019 webshops is het al moeilijk om rendabel te zijn, door de hoge bezorgkosten. Bij de verpakkingsvrije supermarkt verloopt het proces nog een stuk ingewikkelder.<\/p>\n\n\n\n<p>Leveranciers leveren immers hun producten in grote bulkverpakkingen aan, die dan worden dan herverpakt in de bekende herbruikbare glazen bokalen. Dat gebeurt deels manueel, omdat de geschikte machines niet altijd voorhanden zijn. Slechts een beperkt aantal leveranciers hebben hun bevoorradingsketen al aangepast aan de vereisten van Pieter Pot. De bokalen worden achteraf ook weer teruggenomen en gereinigd voor hergebruik. Dat is een complex en kostelijk proces, waar je maar moeilijk op kan besparen zonder de circulaire ambities op te geven.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De nieuwe eigenaars van de verpakkingsvrije onlinesupermarkt Pieter Pot maken zich sterk dat ze het bedrijf al binnen de drie maanden weer break-even krijgen. Vijf maatregelen moeten daarvoor zorgen. <\/p>\n","protected":false},"author":3,"featured_media":69246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[43],"company":[499],"topic":[273],"region":[],"class_list":["post-72978","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-plus","company-pieter-pot","topic-duurzaamheid"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/\" \/>\n<meta property=\"og:site_name\" content=\"RetailDetail BE\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-23T13:17:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-23T13:58:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"641\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stefan Van Rompaey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschreven door\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stefan Van Rompaey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/\"},\"author\":{\"name\":\"Stefan Van Rompaey\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\"},\"headline\":\"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden\",\"datePublished\":\"2023-02-23T13:17:13+00:00\",\"dateModified\":\"2023-02-23T13:58:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/\"},\"wordCount\":397,\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Pieter-Pot-potten-vasthouden.jpg\",\"articleSection\":[\"Food\"],\"inLanguage\":\"nl-NL\",\"copyrightYear\":\"2023\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/\",\"name\":\"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Pieter-Pot-potten-vasthouden.jpg\",\"datePublished\":\"2023-02-23T13:17:13+00:00\",\"dateModified\":\"2023-02-23T13:58:59+00:00\",\"description\":\"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Pieter-Pot-potten-vasthouden.jpg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/Pieter-Pot-potten-vasthouden.jpg\",\"width\":1024,\"height\":641,\"caption\":\"Pieter Pot\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/news\\\/food\\\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#website\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"name\":\"RetailDetail BE\",\"description\":\"News\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#organization\",\"name\":\"RetailDetail BE\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"contentUrl\":\"https:\\\/\\\/www.retaildetail.be\\\/wp-content\\\/uploads\\\/2022\\\/04\\\/logo.svg\",\"width\":131,\"height\":70,\"caption\":\"RetailDetail BE\"},\"image\":{\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/#\\\/schema\\\/person\\\/51aec6069c4416aa2f68b2e4ff3455df\",\"name\":\"Stefan Van Rompaey\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nl-NL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g\",\"caption\":\"Stefan Van Rompaey\"},\"url\":\"https:\\\/\\\/www.retaildetail.be\\\/nl\\\/author\\\/stefanvanrompaey\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE","description":"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/","og_locale":"nl_NL","og_type":"article","og_title":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE","og_description":"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.","og_url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/","og_site_name":"RetailDetail BE","article_published_time":"2023-02-23T13:17:13+00:00","article_modified_time":"2023-02-23T13:58:59+00:00","og_image":[{"width":1024,"height":641,"url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","type":"image\/jpeg"}],"author":"Stefan Van Rompaey","twitter_card":"summary_large_image","twitter_misc":{"Geschreven door":"Stefan Van Rompaey","Geschatte leestijd":"2 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#article","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/"},"author":{"name":"Stefan Van Rompaey","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df"},"headline":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden","datePublished":"2023-02-23T13:17:13+00:00","dateModified":"2023-02-23T13:58:59+00:00","mainEntityOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/"},"wordCount":397,"publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","articleSection":["Food"],"inLanguage":"nl-NL","copyrightYear":"2023","copyrightHolder":{"@id":"https:\/\/www.retaildetail.be\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/","url":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/","name":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden - RetailDetail BE","isPartOf":{"@id":"https:\/\/www.retaildetail.be\/nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#primaryimage"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#primaryimage"},"thumbnailUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","datePublished":"2023-02-23T13:17:13+00:00","dateModified":"2023-02-23T13:58:59+00:00","description":"De nieuwe eigenaars van de verpakkingsvrije supermarkt Pieter Pot denken dat ze het bedrijf binnen de drie maanden break-even krijgen.","breadcrumb":{"@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/"]}]},{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#primaryimage","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","width":1024,"height":641,"caption":"Pieter Pot"},{"@type":"BreadcrumbList","@id":"https:\/\/www.retaildetail.be\/nl\/news\/food\/hoe-pieter-pot-in-drie-maanden-tijd-weer-rendabel-wil-worden\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.retaildetail.be\/nl\/"},{"@type":"ListItem","position":2,"name":"Hoe Pieter Pot in drie maanden tijd weer rendabel wil worden"}]},{"@type":"WebSite","@id":"https:\/\/www.retaildetail.be\/nl\/#website","url":"https:\/\/www.retaildetail.be\/nl\/","name":"RetailDetail BE","description":"News","publisher":{"@id":"https:\/\/www.retaildetail.be\/nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.retaildetail.be\/nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"},{"@type":"Organization","@id":"https:\/\/www.retaildetail.be\/nl\/#organization","name":"RetailDetail BE","url":"https:\/\/www.retaildetail.be\/nl\/","logo":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/","url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","contentUrl":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/04\/logo.svg","width":131,"height":70,"caption":"RetailDetail BE"},"image":{"@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.retaildetail.be\/nl\/#\/schema\/person\/51aec6069c4416aa2f68b2e4ff3455df","name":"Stefan Van Rompaey","image":{"@type":"ImageObject","inLanguage":"nl-NL","@id":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fbbb4a80a0f109888b2a5ab8ae255617499ecde533749b3ab2fa6c23b5d65dac?s=96&d=mm&r=g","caption":"Stefan Van Rompaey"},"url":"https:\/\/www.retaildetail.be\/nl\/author\/stefanvanrompaey\/"}]}},"jetpack_featured_media_url":"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2022\/12\/Pieter-Pot-potten-vasthouden.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/72978","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/comments?post=72978"}],"version-history":[{"count":2,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/72978\/revisions"}],"predecessor-version":[{"id":72987,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/posts\/72978\/revisions\/72987"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media\/69246"}],"wp:attachment":[{"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/media?parent=72978"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/categories?post=72978"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/tags?post=72978"},{"taxonomy":"people","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/people?post=72978"},{"taxonomy":"extra","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/extra?post=72978"},{"taxonomy":"company","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/company?post=72978"},{"taxonomy":"topic","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/topic?post=72978"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/www.retaildetail.be\/nl\/wp-json\/wp\/v2\/region?post=72978"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}