{"id":73600,"date":"2023-03-07T08:36:33","date_gmt":"2023-03-07T07:36:33","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=73600"},"modified":"2023-03-07T21:35:23","modified_gmt":"2023-03-07T20:35:23","slug":"delhaize-wordt-100-franchiseorganisatie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/delhaize-wordt-100-franchiseorganisatie\/","title":{"rendered":"Delhaize wordt 100% franchiseorganisatie"},"content":{"rendered":"\n

Supermarktketen Delhaize<\/strong> wil al zijn ge\u00efntegreerde supermarkten in Belgi\u00eb verkopen aan zelfstandige ondernemers. Op die manier wil de keten winstgevender worden in een hyperconcurrenti\u00eble markt, maakte de Ahold Delhaize-dochter zonet bekend.<\/p>\n\n\n\n

Lagere kosten<\/h2>\n\n\n\n

Op een bijzondere ondernemingsraad dinsdagochtend heeft Delhaize aangekondigd dat het alle 128\u00a0ge\u00efntegreerde supermarkten in Belgi\u00eb wil verzelfstandigen. Dat brengt lagere uitbatingskosten en meer flexibiliteit met zich mee. Voor zowat 9200 medewerkers kan dat gevolgen hebben voor lonen en arbeidsvoorwaarden. Volgens de retailer is er evenwel geen impact op de tewerkstelling, omdat alle personeelsleden mee de overstap naar de nieuwe zelfstandige uitbaters zullen maken.<\/p>\n\n\n\n

\u201cWe zien dat consumentengedrag verandert, er is meer vraag naar flexibiliteit, en we moeten toegeven dat in de concurrenti\u00eble retailmarkt onze eigen filialen op het vlak van rentabiliteit en marktaandeel achteruitgaan, terwijl onze zelfstandige ondernemers w\u00e9l groeien. We hopen met deze beslissing opnieuw aan te knopen met groei\u201d, zegt woordvoerder Roel Dekelver aan de RetailDetail-redactie. De combinatie van de expertise van Delhaize met het ondernemerschap van de zelfstandigen moet daarvoor zorgen. \u201cWe zijn ervan overtuigd dat onze strategie goed zit.\u201d<\/p>\n\n\n\n

Winkels blijven Delhaize<\/h2>\n\n\n\n

De verandering zal op termijn ook een impact hebben op de tewerkstelling in het hoofdkantoor, waar functies zullen worden afgebouwd. Dat is echter nog niet concreet. De overgang zal stap voor stap gebeuren: eerst volgt een informatie- en consultatieronde met de vakbonden. Alle winkels blijven Delhaize, van een overstap naar Albert Heijn is geen sprake. De winkels in het Groothertogdom Luxemburg blijven trouwens allemaal buiten schot in de hele operatie.<\/p>\n\n\n\n

Het nieuws slaat in als een bom bij de vakbonden, maar het komt niet helemaal als een donderslag bij heldere hemel voor veel waarnemers. Delhaize had de cao over de winkelorganisatie al opgezegd<\/a>. De marges bij de groep Ahold Delhaize staan onder druk in heel Europa, en Delhaize is binnen de groep het zwakke broertje \u2013 al is het bedrijf nog wel (licht) winstgevend. Met hoge kosten voor lonen en operaties kan het bedrijf niet op tegen buitenlandse nieuwkomers met een structureel lagere kostenstructuur.<\/p>\n","protected":false},"excerpt":{"rendered":"

De ge\u00efntegreerde supermarkten van Delhaize zullen op termijn allemaal worden verkocht aan zelfstandige ondernemers. Op die manier wil de keten winstgevender worden in een hyperconcurrenti\u00eble markt.<\/p>\n","protected":false},"author":3,"featured_media":65911,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[44],"company":[196],"topic":[247],"region":[90],"class_list":["post-73600","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-hot","company-delhaize","topic-franchise","region-belgie"],"acf":[],"yoast_head":"\nDelhaize wordt 100% franchiseorganisatie - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"De ge\u00efntegreerde supermarkten van Delhaize zullen op termijn allemaal worden verkocht aan zelfstandige ondernemers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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