{"id":76758,"date":"2023-04-24T15:57:03","date_gmt":"2023-04-24T13:57:03","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=76758"},"modified":"2023-04-24T17:28:23","modified_gmt":"2023-04-24T15:28:23","slug":"twee-nieuwe-winkels-voor-smartoys","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/vrije-tijd\/twee-nieuwe-winkels-voor-smartoys\/","title":{"rendered":"Twee nieuwe winkels voor Smartoys"},"content":{"rendered":"\n<p>De Waalse winkelketen <strong>Smartoys<\/strong>, die gespecialiseerd is in videogames, accessoires en merchandising voor &#8216;geeks&#8217;, opent binnenkort twee nieuwe winkels. Na de openingen in de winkelcentra Westland in Anderlecht en Ville&nbsp;2 in Charleroi komt de teller op&nbsp;21.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Doelgroep: gezinnen<\/h2>\n\n\n\n<p>Op woensdag 26&nbsp;april opent Smartoys een winkel in Anderlecht, op zaterdag 29&nbsp;april volgt Charleroi. Bij Smartoys vinden klanten figuurtjes, T-shirts, mokken, pluchen speelgoed, lampen en andere producten met licenties van onder andere Disney, Harry Potter en Pok\u00e9mon. De keten kiest voor winkelpanden van 150&nbsp;m\u00b2, in winkelcentra omdat het doelpubliek zich daar bevindt: gezinnen met kinderen.<\/p>\n\n\n\n<p>In 2022 was het bedrijf goed voor een omzet van 12&nbsp;miljoen euro, een groei met meer dan 10% vergeleken met&nbsp;2021. Smartoys dankt die sterke groei aan de populariteit van zijn merchandisingproducten onder licentie, bordspellen, ruilkaarten en videogames, zegt CEO Laurent Allardin van Change The Game, het bedrijf achter de Smartoys-winkels. &#8220;Gaming is nog steeds erg populair, maar we merken dat ook fysieke spellen en merchandisingproducten onder licentie het goed doen.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Smartoys, de Waalse winkelketen gespecialiseerd in videogames, accessoires en merchandising voor \u201cgeeks\u201d, opent binnenkort twee nieuwe winkels, in de winkelcentra Westland in Anderlecht en Ville 2 in Charleroi. Daarmee komt de teller op 21. <\/p>\n","protected":false},"author":3,"featured_media":76759,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20],"tags":[],"people":[],"extra":[],"company":[1224],"topic":[221],"region":[178,179],"class_list":["post-76758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vrije-tijd","company-smartoys","topic-winkelopeningen","region-brussel","region-henegouwen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Twee nieuwe winkels voor Smartoys - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Smartoys, de Waalse winkelketen gespecialiseerd in videogames, accessoires en merchandising voor \u201cgeeks\u201d, opent 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