{"id":79052,"date":"2023-06-05T13:12:05","date_gmt":"2023-06-05T11:12:05","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=79052"},"modified":"2023-06-05T15:12:10","modified_gmt":"2023-06-05T13:12:10","slug":"colruyt-stapt-in-gezondheidsplatform-voor-apothekers","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/schoonheid-verzorging\/colruyt-stapt-in-gezondheidsplatform-voor-apothekers\/","title":{"rendered":"Colruyt stapt in gezondheidsplatform voor apothekers"},"content":{"rendered":"\n<p><strong>Colruyt Group<\/strong> neemt een participatie in <strong>Yoboo<\/strong>, een digitaal gezondheidsplatform voor apothekers. De supermarktgroep versterkt zo zijn gezondheidspijler, waarvoor de retailer eerder al Newpharma en Jims kocht.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Advies bij de apotheek<\/h2>\n\n\n\n<p>Yoboo biedt persoonlijke begeleidingstrajecten via een digitaal platform, en dat lijkt Colruyt interessant voor zijn groeiende activiteiten in de gezondheidsbranche. \u201cWe ervaren de afgelopen jaren steeds vaker dat onze klanten nood hebben aan begeleiding in het maken van bewuste gezondheidskeuzes\u201d, zegt Lisa Colruyt, verantwoordelijke voor gezondheidsprojecten binnen Colruyt Group.<\/p>\n\n\n\n<p>De focus ligt nu dus op het brede plaatje: een gezonde levensstijl voor lichaam \u00e9n geest. \u201cWe bouwen al jarenlang aan een brede waaier van relevante toepassingen voor onze klanten, zodat zij zelf het heft in handen kunnen nemen. We doen dit via een multikanaal-aanpak: via digitale tools, in de winkels, in fitnesscentra, maar nu ook bij de di\u00ebtist, apotheek enzovoort\u201d, aldus Colruyt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ook twee \u2018echte\u2019 apotheken<\/h2>\n\n\n\n<p>Via apothekers kunnen gebruikers van Yoboo een vragenlijst invullen, waarna ze een individueel dashboard met zes gezondheidspijlers krijgen om aan te werken. \u201cWe werken daarvoor samen met een netwerk van gezondheidsprofessionals zoals apothekers, die met behulp van het dashboard diepgaandere inzichten kunnen geven en adviseren\u201d, vertelt medeoprichter Luc Kleynjans. Vandaag zijn 31&nbsp;zelfstandige apotheken aan Yoboo gelinkt, maar dat moeten er in de toekomst meer worden.<\/p>\n\n\n\n<p>Hoe groot het belang is dat Colruyt neemt in Yoboo maakt de groep niet bekend. Het perscommuniqu\u00e9 stelt alleen dat beide bedrijven \u201cvoortaan als gelijkwaardige partners rond de tafel\u201d zitten. Wel krijgt Colruyt er bij de acquisitie twee fysieke apotheken en een medisch centrum bij. Het gaat om Apotheek Noorderlaan in Antwerpen en Z+ Pharma in Zwijndrecht.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colruyt Group neemt een participatie in Yoboo, een gezondheidsplatform voor apothekers. De groep versterkt zo zijn gezondheidspijler.<\/p>\n","protected":false},"author":5,"featured_media":79053,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[19],"tags":[],"people":[],"extra":[],"company":[141,1260],"topic":[281],"region":[90],"class_list":["post-79052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-schoonheid-verzorging","company-colruyt-group","company-yoboo","topic-overname","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Colruyt stapt in gezondheidsplatform voor apothekers - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Colruyt Group neemt een participatie in Yoboo, een gezondheidsplatform voor apothekers. 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