{"id":7931,"date":"2015-01-13T07:30:29","date_gmt":"2015-01-13T07:30:29","guid":{"rendered":"https:\/\/www.retaildetail.be\/elektro\/electro-depot-komt-naar-belgie\/"},"modified":"2015-01-13T07:30:29","modified_gmt":"2015-01-13T07:30:29","slug":"electro-depot-komt-naar-belgie","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/electro-depot-komt-naar-belgie\/","title":{"rendered":"Electro D\u00e9p\u00f4t komt naar Belgi\u00eb"},"content":{"rendered":"<h2>&#8220;Colruyt van de elektro&#8221;<\/h2>\n<p>Volgens zakenkranten De Tijd en L&#8217;Echo heeft Electro D\u00e9p\u00f4t zijn zinnen gezet op ons land. De groep richtte daartoe vorig jaar al een Belgisch filiaal op in Doornik en zette J\u00e9r\u00f4me Legrand &#8211; eerder verantwoordelijk voor Electro D\u00e9p\u00f4t in de ruime Parijse regio &#8211; aan het hoofd. Zijn opdracht: de keten uitrollen in ons land. Onder meer <a href=\"http:\/\/www.tijd.be\/nieuws\/archief\/Franse_elektroketen_Electro_Depot_komt_naar_Belgie.9587615-1615.art?highlight=Electro%20D%C3%A9p%C3%B4t\" target=\"_blank\" rel=\"noopener\">Kortrijk, Awans (Luik) en Quaregnon (Mons)<\/a> worden genoemd als eerste vestigingsplaatsen.<\/p>\n<p>\u00a0<\/p>\n<p>De Franse elektroketen werd in 2003 opgericht door Pascal Roche (ex-Auchan) en is nog het best te omschrijven als de &#8216;Colruyt van de elektro&#8217;: de 1.500 tot 2.000 m\u00b2 grote winkels lijken op grote hangars, producten worden in hun verpakking en op laadborden uitgestald en de prijzen liggen naar eigen zeggen tot 20% lager dan bij de concurrentie.<\/p>\n<p>\u00a0<\/p>\n<h2>Zusje van Decathlon<\/h2>\n<p>De keten maakt net als Decathlon deel uit van het distributie-imperium van de Noord-Franse familie Mulliez. Geen wonder dus dat ene <a href=\"nl\/in-beeld\/item\/17425-omnichannel-is-gewoon-%E2%80%9Cde-klant-goed-bedienen%E2%80%9D-meent-ceo-decathlon\" target=\"_blank\" rel=\"noopener\">Herman Van Beveren<\/a>, de man die Decathlon in ons land op de kaart zette, zetelt in de raad van bestuur van de elektroketen. Andere bekende zustermerken zijn distributiegroep Auchan, autohersteller Norauto en interieurketen Saint Maclou.<\/p>\n<p>\u00a0<\/p>\n<p>Electro D\u00e9p\u00f4t telt 60 winkels in Frankrijk en boekte in 2013 een omzet van 570 miljoen euro. Er werken circa 1.350 mensen voor de keten.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Colruyt van de elektro&#8221; Volgens zakenkranten De Tijd en L&#8217;Echo heeft Electro D\u00e9p\u00f4t zijn zinnen gezet op ons land. De groep richtte daartoe vorig jaar al een Belgisch filiaal op in Doornik en zette J\u00e9r\u00f4me Legrand &#8211; eerder verantwoordelijk voor Electro D\u00e9p\u00f4t in de ruime Parijse regio &#8211; aan het hoofd. Zijn opdracht: de keten [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-7931","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektro"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Electro D\u00e9p\u00f4t komt naar Belgi\u00eb - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/elektro\/electro-depot-komt-naar-belgie\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Electro D\u00e9p\u00f4t komt naar Belgi\u00eb - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"&#8220;Colruyt van de elektro&#8221; Volgens zakenkranten De Tijd en L&#8217;Echo heeft Electro D\u00e9p\u00f4t zijn zinnen gezet op ons land. 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