{"id":79876,"date":"2023-06-20T16:49:54","date_gmt":"2023-06-20T14:49:54","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=79876"},"modified":"2023-06-20T17:23:27","modified_gmt":"2023-06-20T15:23:27","slug":"shein-breidt-uit-met-andere-merken-en-categorieen","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/shein-breidt-uit-met-andere-merken-en-categorieen\/","title":{"rendered":"Shein verkoopt nu ook Skechers en andere merken"},"content":{"rendered":"\n<p>De hypergoedkope Chinese webshop <strong>Shein<\/strong> voelt zich langs onderen aangevallen door <strong>Temu<\/strong>. Om de nieuwkomer te ontlopen, ontpopt Shein zich tot een marktplaats met producten van externe merken, zoals <strong>Skechers<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Breder en sneller aanbod<\/h2>\n\n\n\n<p>Tot nu toe maakte Shein vooral furore met zijn hypergoedkope kleding die het razendsnel in China ontwerpt en produceert. Steeds meer komen daar ook andere \u2013 typisch \u2018made in China\u2019 \u2013 hebbedingetjes bij, zoals smartphonehoesjes, kleefbehangpapier en volgens het bedrijf zelfs \u201chuishoudelijke apparaten zoals draagbare wasmachines\u201d bij.<\/p>\n\n\n\n<p>Het e-commercebedrijf zegt dat er een toenemende vraag van klanten is naar gevarieerde producten. Daarom wordt Shein nu een \u201cge\u00efntegreerde marktplaats\u201d, die ook samenwerkt met een selectie wereldwijde merken en externe verkopers. De marktplaats ging onlangs al van start in Brazili\u00eb en de Verenigde Staten, maar in de komende maanden komt het model ook naar andere markten.<\/p>\n\n\n\n<p>Er zijn al concrete overeenkomsten gesloten met schoenenmerk Skechers en de borstvoedingsproducten van Lansinoh. Ook zegt Shein samen te werken met \u201cwereldwijde multimerkboetieks\u201d om meer producten aan het platform toe te voegen. Shein zegt zo niet alleen \u201ceen veel breder scala aan producten en categorie\u00ebn\u201d te krijgen, maar ook veel sneller te kunnen leveren. Hoewel het bedrijf fabrieken in Brazili\u00eb, Mexico en India zegt te willen openen, gebeurt de productie nu nog grotendeels in China.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>De hypergoedkope Chinese webshop Shein voelt zich langs onderen aangevallen door Temu. Om de nieuwkomer te ontlopen, ontpopt Shein zich tot een marktplaats met producten van externe merken, zoals Skechers.<\/p>\n","protected":false},"author":5,"featured_media":57837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[571],"topic":[198],"region":[210],"class_list":["post-79876","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","company-shein","topic-e-commerce","region-china"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shein verkoopt nu ook Skechers en andere merken - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Shein ontpopt zich tot een heuse marktplaats. 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