{"id":8171,"date":"2015-02-03T12:07:50","date_gmt":"2015-02-03T12:07:50","guid":{"rendered":"https:\/\/www.retaildetail.be\/m-tail\/zalando-wil-zich-ontwikkelen-tot-platform-voor-merken\/"},"modified":"2015-02-03T12:07:50","modified_gmt":"2015-02-03T12:07:50","slug":"zalando-wil-zich-ontwikkelen-tot-platform-voor-merken","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/m-tail\/zalando-wil-zich-ontwikkelen-tot-platform-voor-merken\/","title":{"rendered":"Zalando wil zich ontwikkelen tot platform voor merken"},"content":{"rendered":"<h2>Merken krijgen eigen &#8216;brand store&#8217;<\/h2>\n<p>De bedoeling is dat merken bij Zalando terecht kunnen om een eigen &#8216;brand store&#8217; te openen, om zo eenvoudiger hun kledij over heel Europa te verdelen. Zalando denkt daarbij aan merken die in Europa willen lanceren of nieuwe merken die het niet zien zitten om lokale vestigingen te openen.<\/p>\n<p>In een interview met het Duitse WirtschaftsWoche zegt directeur Rubin Ritter van Zalando dat <a href=\"http:\/\/www.emerce.nl\/nieuws\/zalando-meer-brand-stores-kledingmerken\" target=\"_blank\" rel=\"noopener\">daar de meeste kans op groei ligt<\/a> voor het bedrijf. De topman mikt op een groei van 20 \u00e0 25 procent per jaar.<\/p>\n<p>Om dat plan waar te maken, zal Zalando de komende periode ook flink investeren in nieuwe technologie. Zalando wil immers dat het aandeel bezoekers dat via tablet en smartphone de website bezoekt nog flink toeneemt. In december bezocht ongeveer de helft van de bezoekers Zalando via een mobiel apparaat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Merken krijgen eigen &#8216;brand store&#8217; De bedoeling is dat merken bij Zalando terecht kunnen om een eigen &#8216;brand store&#8217; te openen, om zo eenvoudiger hun kledij over heel Europa te verdelen. Zalando denkt daarbij aan merken die in Europa willen lanceren of nieuwe merken die het niet zien zitten om lokale vestigingen te openen. In [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[33],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-8171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-tail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Zalando wil zich ontwikkelen tot platform voor merken - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/m-tail\/zalando-wil-zich-ontwikkelen-tot-platform-voor-merken\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zalando wil zich ontwikkelen tot platform voor merken - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"Merken krijgen eigen &#8216;brand store&#8217; De bedoeling is dat merken bij Zalando terecht kunnen om een eigen &#8216;brand store&#8217; te openen, om zo eenvoudiger hun kledij over heel Europa te verdelen. Zalando denkt daarbij aan merken die in Europa willen lanceren of nieuwe merken die het niet zien zitten om lokale vestigingen te openen. 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