{"id":82089,"date":"2023-08-04T10:40:31","date_gmt":"2023-08-04T08:40:31","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=82089"},"modified":"2023-08-04T11:50:45","modified_gmt":"2023-08-04T09:50:45","slug":"prime-day-deed-de-kassa-rinkelen-bij-amazon","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/prime-day-deed-de-kassa-rinkelen-bij-amazon\/","title":{"rendered":"Prime Day deed de kassa rinkelen bij Amazon"},"content":{"rendered":"\n<p>Dankzij de grootste Prime Day ooit &#8211; in combinatie met forse kostenbesparingen &#8211; kon <strong>Amazon<\/strong> uitpakken met beter dan verwachte winstcijfers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Marktplaats groeit<\/h2>\n\n\n\n<p>Inflatie of niet, shoppers blijven enthousiast winkelen bij Amazon: in het tweede kwartaal groeide de omzet in de webshop opnieuw met&nbsp;4% naar 53&nbsp;miljard dollar (48&nbsp;miljard euro). De e-commercespeler beleefde naar eigen zeggen de beste Prime Day uit zijn geschiedenis. De totale omzet van het bedrijf \u2013 met inbegrip van de cloud- en advertentiediensten \u2013 steeg met&nbsp;11% naar 134&nbsp;miljard dollar (120&nbsp;miljard euro).<\/p>\n\n\n\n<p>De nettowinst steeg naar 6,7&nbsp;miljard dollar (6&nbsp;miljard euro), terwijl er een jaar eerder nog een verlies was van twee miljard. Dat is te danken aan de forse kostenbesparingen die Amazon recent doorvoerde: in totaal 27.000&nbsp;medewerkers moesten het bedrijf verlaten, kantoorruimte werd opgezegd en marketinginvesteringen gingen naar beneden.<\/p>\n\n\n\n<p>Ook de groei van de marktplaats verhoogt de rentabiliteit: externe verkopers zijn goed voor&nbsp;60% van de omzet op het platform. Zij betalen een commissie op de verkopen, adverteren op de website en maken gebruik van de logistieke diensten, terwijl Amazon zelf geen voorraadrisico\u2019s loopt.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dankzij de grootste Prime Day ooit in combinatie met forse kostenbesparingen, kon Amazon uitpakken met beter dan verwachte winstcijfers. <\/p>\n","protected":false},"author":3,"featured_media":43942,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[206],"topic":[88],"region":[207],"class_list":["post-82089","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","company-amazon","topic-bedrijfsresultaten","region-verenigde-staten"],"acf":[],"yoast_head":"<!-- This site is optimized with the 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