{"id":85664,"date":"2023-10-17T12:42:01","date_gmt":"2023-10-17T10:42:01","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=85664"},"modified":"2023-10-17T14:14:11","modified_gmt":"2023-10-17T12:14:11","slug":"onlinesupermarkt-rayon-stopt-ermee","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/onlinesupermarkt-rayon-stopt-ermee\/","title":{"rendered":"Onlinesupermarkt Rayon stopt ermee"},"content":{"rendered":"\n<p><strong>Rayon<\/strong>, de onlinesupermarkt van <strong>Smartmat<\/strong>, houdt ermee op. Ondanks de samenwerking met <strong>Colruyt Group<\/strong> vinden onvoldoende klanten de weg naar de webshop. De laatste boodschappen worden op 24&nbsp;oktober bezorgd.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Lokale leveranciers<\/h2>\n\n\n\n<p>Rayon meldt de stopzetting dinsdag in een e-mail aan de klanten: \u201cDe afgelopen twee jaar hebben we dan ook hard gewerkt aan het uitbouwen van de eerste Belgische online supermarkt met landelijke dekking. Om dat doel te bereiken, werkten we samen met tientallen enthousiaste Belgische en lokale leveranciers. Helaas merken we op dat onvoldoende klanten de weg vinden naar Rayon. Hierdoor hebben we besloten om Rayon stop te zetten.\u201d<\/p>\n\n\n\n<p>Rayon was een initiatief van Smartmat, het bedrijf achter de maaltijdboxleverancier Foodbag, waarin Colruyt Group een participatie nam. De online supermarkt werd begin&nbsp;2022 opgestart met als missie om klanten op een makkelijke manier van beter en lokaal eten te laten genieten. In een interview met RetailDetail begin dit jaar maakte CEO St\u00e9phane Ronse zich nog sterk <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/interview-stephane-ronse-ceo-smartmat-we-zijn-ervan-overtuigd-dat-we-rayon-snel-rendabel-krijgen\/\" target=\"_blank\" rel=\"noopener\">dat hij Rayon snel rendabel zou krijgen<\/a>. Nog tot en met zondag 22 oktober middernacht kunnen klanten de kans grijpen om een laatste keer hun boodschappen bij Rayon te doen.<\/p>\n\n\n\n<p>Voor alle duidelijkheid: Foodbag, het grote broertje van Rayon, blijft actief met wekelijks meer dan dertig gerechten die aan huis worden bezorgd.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rayon, de onlinesupermarkt van Smartmat, houdt ermee op. Ondanks de samenwerking met Colruyt Group vinden onvoldoende klanten de weg naar de webshop. De laatste boodschappen worden op 24 oktober bezorgd. <\/p>\n","protected":false},"author":3,"featured_media":71534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[44],"company":[141,847,848,1120],"topic":[198,299],"region":[],"class_list":["post-85664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","extra-hot","company-colruyt-group","company-foodbag","company-rayon","company-smartmat","topic-e-commerce","topic-stopzetting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Onlinesupermarkt Rayon stopt ermee - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Rayon, de onlinesupermarkt van Smartmat, houdt ermee op. 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