{"id":85781,"date":"2023-10-18T11:01:22","date_gmt":"2023-10-18T09:01:22","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=85781"},"modified":"2023-10-19T12:18:07","modified_gmt":"2023-10-19T10:18:07","slug":"een-jaar-amazon-in-belgie-1-200-partners-5-miljoen-producten","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/een-jaar-amazon-in-belgie-1-200-partners-5-miljoen-producten\/","title":{"rendered":"E\u00e9n jaar Amazon in Belgi\u00eb: 1200 partners, 5 miljoen producten"},"content":{"rendered":"\n<p>E\u00e9n jaar na de lancering verkopen al 1200&nbsp;lokale bedrijven hun producten op de Belgische webshop van <strong>Amazon<\/strong>. De retailer ziet potentieel: 55% van de zowat 1,2&nbsp;miljoen Belgische kmo\u2019s is nog niet digitaal actief.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Moeilijke timing<\/h2>\n\n\n\n<p>Exact een jaar geleden ging Amazon \u2013 eindelijk \u2013 <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/algemeen\/amazon-nu-echt-van-start-in-belgie\/\" target=\"_blank\" rel=\"noopener\">ook in Belgi\u00eb van start<\/a> met een lokale webshop. Dat moest weliswaar via de url amazon.com.be, omdat verzekeraar Baloise immers al vele jaren de eigenaar is van de url amazon.be. Intussen werkt de Amerikaanse retailgigant hier samen met 1200&nbsp;Belgische ondernemingen, zegt directeur Eva Faict aan De Tijd. <a href=\"https:\/\/www.tijd.be\/ondernemen\/retail\/amazon-werkt-samen-met-1-200-belgische-bedrijven\/10499874.html\" target=\"_blank\" rel=\"noopener\">Zij verkochten in 2022 via Amazon in totaal vijf miljoen producten<\/a>.<\/p>\n\n\n\n<p>Daarmee loopt de retailer nog flink achter op zijn lokale rivaal <strong>Bol<\/strong>, die meer dan 6.000&nbsp;Belgische verkooppartners op zijn platform heeft. Of het dochterbedrijf van <strong>Ahold Delhaize<\/strong> partners verliest aan Amazon is niet duidelijk: veel verkopers zijn op beide platformen actief.<\/p>\n\n\n\n<p>Amazon kan bouwen op zijn naamsbekendheid en wereldwijde schaal, maar kwam naar Belgi\u00eb op een moment dat de e-commercemarkt begon te stagneren. Toch ziet het bedrijf nog groot potentieel. Uit een rapport van onderzoeksbureau Kantar blijkt dat 55% van de 1,2&nbsp;miljoen Belgische kmo&#8217;s nog niet digitaal actief is. \u201cTe veel Belgische bedrijven geven op omdat ze denken dat het te complex is om hun bedrijf online te lanceren\u201d, meent Faict.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>E\u00e9n jaar na de lancering verkopen 1.200 lokale bedrijven hun producten op de Belgische webshop van Amazon. De retailer ziet potentieel: 55% van de zowat 1,2 miljoen Belgische kmo\u2019s is nog niet digitaal actief. <\/p>\n","protected":false},"author":3,"featured_media":17531,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[15],"tags":[],"people":[],"extra":[],"company":[206,390],"topic":[198],"region":[90],"class_list":["post-85781","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-algemeen","company-amazon","company-bol-com","topic-e-commerce","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E\u00e9n jaar Amazon in Belgi\u00eb: 1200 partners, 5 miljoen producten - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"E\u00e9n jaar na de 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