{"id":89,"date":"2009-11-24T22:00:00","date_gmt":"2009-11-24T22:00:00","guid":{"rendered":"https:\/\/www.retaildetail.be\/in-bleed\/emailgarage-start-met-e-coupon\/"},"modified":"2009-11-24T22:00:00","modified_gmt":"2009-11-24T22:00:00","slug":"emailgarage-start-met-e-coupon","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/in-bleed\/emailgarage-start-met-e-coupon\/","title":{"rendered":"emailgarage start met e-coupon"},"content":{"rendered":"<p>\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" style=\"width: 262px;height: 63px\" title=\"title\" alt=\"alt\" width=\"262\" height=\"63\" src=\"\/sites\/default\/files\/spacer.png\" \/><\/p>\n<p>\nBelgi\u00eb is een landje waar de <u>consument vertederd<\/u> wordt door bonnetjes of de zogenaamde coupon. Dit zette <\/p>\n<p>de mensen van emailgarage aan het denken. Vermits iedereen toch op zoek is naar de goedkoopste manier om <\/p>\n<p>de consument te bereiken , waarom de &#8220;good old coupon&#8221; niet versturen door een moderne emailcampagne !<\/p>\n<p>Doelstelling was natuurlijk : traffic genereren naar het winkelpunt ; ticketwaarde de hoogte injagen en <\/p>\n<p>last but not least een dialoog op te zetten met de klant !<\/p>\n<p><strong>hoe werkt dit alles ?<\/strong><\/p>\n<p>\u00a0<\/p>\n<p>Men &#8220;upload&#8221; simpelweg de database van de klant. Deze klanten krijgen een barcode volgens de EAN <\/p>\n<p>(European article numbering) en klaar is kees !<\/p>\n<p>\u00a0<\/p>\n<p><strong>Hoe fraude tegengaan ?<\/strong><\/p>\n<p>\u00a0<\/p>\n<p>&#8211; Vooraleerst geen gepersonaliseerde url tonen op de landingspagina met coupon<br \/>\n&#8211; coupon afbeelden zonder barcode<br \/>\n&#8211; mogelijkheid om maar 1 x af te printen<br \/>\n&#8211; voorwaarden duidelijk formuleren<\/p>\n<p>\u00a0<\/p>\n<p>Wat zijn de volgende stappen ?<\/p>\n<p>Contact opnemen met <a href=\"mailto:Kvanbeeck@emailgarage.com\">Kvanbeeck@emailgarage.com<\/a>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 Belgi\u00eb is een landje waar de consument vertederd wordt door bonnetjes of de zogenaamde coupon. Dit zette de mensen van emailgarage aan het denken. Vermits iedereen toch op zoek is naar de goedkoopste manier om de consument te bereiken , waarom de &#8220;good old coupon&#8221; niet versturen door een moderne emailcampagne ! Doelstelling was [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[35],"tags":[],"people":[],"extra":[],"company":[],"topic":[],"region":[],"class_list":["post-89","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-bleed"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>emailgarage start met e-coupon - RetailDetail BE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.retaildetail.be\/nl\/news\/in-bleed\/emailgarage-start-met-e-coupon\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"emailgarage start met e-coupon - RetailDetail BE\" \/>\n<meta property=\"og:description\" content=\"\u00a0 Belgi\u00eb is een landje waar de consument vertederd wordt door bonnetjes of de zogenaamde coupon. 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