{"id":94087,"date":"2024-03-06T09:50:33","date_gmt":"2024-03-06T08:50:33","guid":{"rendered":"https:\/\/www.retaildetail.be\/?p=94087"},"modified":"2024-03-07T10:11:56","modified_gmt":"2024-03-07T09:11:56","slug":"in-beeld-colruyt-test-slimme-winkelkar","status":"publish","type":"post","link":"https:\/\/www.retaildetail.be\/nl\/news\/food\/in-beeld-colruyt-test-slimme-winkelkar\/","title":{"rendered":"[In Beeld] Colruyt test slimme winkelkar"},"content":{"rendered":"\n<div class=\"wp-block-jetpack-slideshow aligncenter\" data-effect=\"slide\"><div class=\"wp-block-jetpack-slideshow_container swiper-container\"><ul class=\"wp-block-jetpack-slideshow_swiper-wrapper swiper-wrapper\"><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"580\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94088\" data-id=\"94088\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020.jpg 870w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart020-185x122.jpg 185w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"546\" height=\"820\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94090\" data-id=\"94090\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart024.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart024.jpg 546w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart024-200x300.jpg 200w\" sizes=\"(max-width: 546px) 100vw, 546px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"889\" height=\"775\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94092\" data-id=\"94092\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart017.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart017.jpg 889w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart017-300x262.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart017-768x670.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart017-345x300.jpg 345w\" sizes=\"(max-width: 889px) 100vw, 889px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"870\" height=\"580\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94094\" data-id=\"94094\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart016.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart016.jpg 870w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart016-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart016-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart016-185x122.jpg 185w\" sizes=\"(max-width: 870px) 100vw, 870px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"588\" height=\"882\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94096\" data-id=\"94096\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003.jpg 588w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart003-200x300.jpg 200w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"882\" height=\"588\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94098\" data-id=\"94098\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart008.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart008.jpg 882w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart008-300x200.jpg 300w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart008-768x512.jpg 768w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart008-185x122.jpg 185w\" sizes=\"(max-width: 882px) 100vw, 882px\" \/><\/figure><\/li><li class=\"wp-block-jetpack-slideshow_slide swiper-slide\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"614\" height=\"929\" alt=\"\" class=\"wp-block-jetpack-slideshow_image wp-image-94100\" data-id=\"94100\" src=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart022.jpg\" srcset=\"https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart022.jpg 614w, https:\/\/www.retaildetail.be\/wp-content\/uploads\/2024\/03\/SmartCart022-198x300.jpg 198w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><\/figure><\/li><\/ul><a class=\"wp-block-jetpack-slideshow_button-prev swiper-button-prev swiper-button-white\" role=\"button\"><\/a><a class=\"wp-block-jetpack-slideshow_button-next swiper-button-next swiper-button-white\" role=\"button\"><\/a><a aria-label=\"Pause Slideshow\" class=\"wp-block-jetpack-slideshow_button-pause\" role=\"button\"><\/a><div class=\"wp-block-jetpack-slideshow_pagination swiper-pagination swiper-pagination-white\"><\/div><\/div><\/div>\n\n\n\n<p><strong>Colruyt<\/strong> experimenteert met een zelfscannende winkelkar. De \u2018Smart Cart\u2019 is in eigen huis ontwikkeld en wordt de komende maand getest in Halle.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De kar scant&#8230;<\/h2>\n\n\n\n<p>In de Colruyt van Halle duikt deze maand een bijzondere kar op. De \u201cSmart Cart\u201d scant zelf de producten die klanten erin leggen. Op het eind van de winkelbeurt rekent de winkelkar ook automatisch af. Het systeem is <a href=\"https:\/\/www.retaildetail.be\/nl\/news\/food\/amazon-puts-go-technology-shopping-carts\/\" target=\"_blank\" rel=\"noopener\">te vergelijken met de Dash Cart van Amazon<\/a>, maar Colruyt Group zegt deze zelf te hebben ontwikkeld.<\/p>\n\n\n\n<p>\u201cEen volgende stap richting de winkel van de toekomst\u201d, zegt de supermarktgroep zelf. Al is het nog pril: in maart proberen enkele eigen medewerkers de kar uit, daarna volgt een grondige evaluatie en wordt bekeken of in de loop van 2024 ook klanten de kar kunnen testen.<\/p>\n\n\n\n<p>De winkelkar \u201cherkent\u201d wat erin zit doordat de klant in de winkelkar de barcode van de producten scant. Producten zonder barcode, zoals groenten en fruit, voegen klanten na het wegen met een code toe. Slimme sensoren (onder andere met cameratechnologie) en AI controleren de correcte registratie en het gewicht van de producten. Op het scherm in het handvat kan je de lopende rekening opvolgen en je Xtra-boodschappenlijstje raadplegen \u2013 dat automatisch bijgewerkt wordt tijdens het winkelen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">&#8230; en rekent af<\/h2>\n\n\n\n<p>Betalen gebeurt automatisch, onder andere via Payconiq, op het moment dat de klant de winkel wil verlaten. Op langere termijn zal dat ook kunnen met Xtra Pay. \u201cHet is de bedoeling om het registratieproces op de kar op termijn nog gevoeliger te versnellen met behulp van artifici\u00eble intelligentie en productherkenning, zodat het shoppen nog vlotter verloopt\u201d, zegt COO Jo Willemyns.<\/p>\n\n\n\n<p>Uiteraard ziet Colruyt dankzij het scherm op de winkelkar ook kansen voor retailmedia. De Smart Cart kan een digitaal platform worden waarop de klanten bijkomende diensten kunnen worden aangeboden, bijvoorbeeld om hen te helpen om producten te vinden in de Colruyt-winkels, promoties te herkennen en boodschappenlijstjes te beheren. \u201cHet wordt op termijn dus mogelijk deze kar in te zetten als communicatie- en interactiekanaal met de klant op h\u00e9t meest relevante moment voor hen en voor ons: een interessante opportuniteit\u201d, besluit Willemyns.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Colruyt experimenteert met een zelfscannende winkelkar. De \u2018Smart Cart\u2019 is zelf ontwikkeld en wordt de komende maand getest in Halle.<\/p>\n","protected":false},"author":5,"featured_media":94090,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"template-gallery.php","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[],"people":[],"extra":[],"company":[141],"topic":[233],"region":[90],"class_list":["post-94087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food","company-colruyt-group","topic-innovatie","region-belgie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[In Beeld] Colruyt test slimme winkelkar - RetailDetail BE<\/title>\n<meta name=\"description\" content=\"Colruyt experimenteert met een zelfscannende winkelkar. 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