Hoe Coolblue de klantreis vertaalt op de winkelvloer

Elektro29 september, 2023

Waarom word je als klant meteen aangesproken in de winkels van Coolblue, en wat hangt die spiegel eigenlijk bij de hoofdtelefoons? De retailer verbetert zijn fysieke winkelconcept aan de hand van data over de klantreis.

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